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REACTION TO CONSUMER FOCUS REPORT ON THE PRIVATE RENTED SECTOR

Friday, February 25, 2011

On Consumer Focus's recommendations for 'reputational regulation' Ian Potter, operations manager of the Association of Residential Letting Agents (ARLA), said:

"We have long-campaigned for better regulation in the private rented sector and have already introduced a licensing scheme for members of ARLA to help ensure greater consumer protection.

"The key issue is that in the absence of any government-driven regulation, there will always be unethical lettings agents and landlords who can operate outside of the jurisdiction of an organisation such as ARLA. This is why we advocate that the most important step in renting - or letting - any property is to thoroughly research local letting agents and fully understand the market context. It is only by doing this at the outset of the process that a tenant or landlord can ensure they are protected.

"Other measures to protect tenants, such as the consumer feedback tool that Consumer Focus is proposing, are worth considering. However, renting a property is not as simple as buying a product; there are many factors to take into account which can influence whether or not a tenant has a positive experience, not least the fact that renting a home is a very different, emotive experience than other major financial purchases.

"It is also the complexity of the process which means the focus should be on improving tenant awareness of the rental process and stamping out bad practice from the outset, rather than creating mechanisms for public complaint after a tenancy agreement has been signed."

ENDS

Editor Notes:

The full report published by Consumer Focus can be viewed online here.

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