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Help for members in managing work-related road risk

Friday 06 January 2017

Last week Aviva launched its ‘Good Thinking’ road safety campaign. You may have seen the TV Ad in which Formula One driver David Coulthard appears in disguise as a rogue taxi driver displaying an array of poor driving habits before demanding payment.

It’s a great advert to convey the message that no-one should have to pay for other people’s bad driving and that safe drivers can be rewarded.

Driver error causes 96% of collisions!

It’s also a timely reminder for business owners and managers with responsibilities for risk assessing and managing work-related driving. With more than a quarter of all road traffic accidents involving someone driving as part of their work, managing the risks to drivers must form part of your health and safety arrangements.

Identifying the specific work-related driving risks to your business, or particular departments or roles within it, is the first step to creating a driver policy that covers how you will:

  • Organise journeys
  • Check company driver’s licences, driving history and experience
  • Assess company driver’s knowledge of the Highway Code 
  • Understand company driver’s driving attitude and behaviour
  • Maintain and service company vehicles
  • Carry out routine safety checks and adjusting safety equipment
  • Ensure that non company vehicles are road worthy and safe
  • Report and record actual and near miss vehicle incidents, accidents and faults
  • Monitor work-related driving risks

The policy should outline a clear commitment from the senior management and be reviewed regularly.

Your work-related driver policy and subsequent action should be proportionate to the level of risk.

To help our members easily manage work-related driving risks in a proportionate way ARLA offers access to the ArriveSafe Driver Risk Assessment System. Under local, password control you can register all your company drivers and activate a recorded online driver risk assessment for them for your own audit trail.

The Driver Risk Assessment covers:

  • Driver Profile – an insurance aligned self declaration to establish aspects of the drivers experience, safety record and fitness. Triggers automated e-mail to a nominated person when further appraisal is required.
  • Attitude – measures the driver’s response against best practice in various road safety scenarios. 
  • Hazard Perception – measures the driver’s awareness, observation and anticipation.
  • Knowledge – measures the understanding of safe driving practices and principles.
  • The Highway Code – tests the driver’s general knowledge of the foundation of road safety legislation and guidance.

Company drivers are rated as low, medium or high risk to enable you to prioritise any action and ARLA can supply further short training modules in hazard perceptionHighway Code and avoiding rear-end shunts if required.

The password protected system provides an audit trail of recorded risk assessment, mitigation, further training and confirmation that your company driver policy has been read. It can be manually updated with further notes on driving occurrences and extra checks made and system alerts can be closed down when the suggested risk factor has been investigated.

The system can be set up for sole use at one location or across a number of branches. It is quick to set up, intuitive to use and there is no contract, obligation or long term commitment required.

For more information about ArriveSafe Driver Risk Assessment or online training modules or to request a demonstration of the system please email or call 01926 417360.