Property Photography – Creating the Best First Impression of Your Homes and Your Brand

Talk to estate agents about ‘marketing’ and many will think first about their corporate promotions. But, if making properties stand out in the Internet beauty parades is a priority, then great photos will not only attract more interest in the homes being sold, they’ll also help attract more of the ‘better’ local houses to sell.

Photography can be outsourced but the top professionals aren’t cheap and are probably best utilised for your biggest homes. So, having the necessary skills in-house will give you a competitive advantage because all of your homes will be able to be photographed beautifully, at very low cost. This workshop will show you the techniques used to take the photos here:


Anyone who needs to photograph your properties. There are elements of this workshop that would benefit from management buy-in. If only junior staff attend, I will subsequently contact their managers to suggest how they might support them in achieving awesome results.


  • Why and how awesome photos will improve your business
  • Preparing your vendor – saving time and money
  • Making sure you take your photos in the best light
  • Recommended settings for correct exposure, colour, sharpness etc.
  • Making the property’s vertical lines, vertical
  • Capturing window views in beautifully exposed room shots
  • Lens selection – when to use your wide-angle and when to use your zoom
  • Composition
  • Tips and Tricks and much more

Equipment Needed for this Workshop

  • An SLR camera, preferably from the Canon range. Some SLR cameras from other manufacturers may not suitable for this workshop (see message from trainer). 
  • A wide-angle zoom lens (10-20) or similar
  • A zoom lens (18-55) or similar
  • A sturdy tripod

Message from our trainer

Nikon Cameras in the D3000 to D3400 range lack a function called Auto Exposure Bracketing (AEB) that is used within this course. Nikon cameras in the D5000 range, or with any higher number, do have that functionality. If you have a Nikon D3xxx, you would still benefit hugely from the course, but without AEB the photos will not be as fine as they would be with it. However, if you do have a camera in that range, I will explain a workaround.

Other camera's by different manufacturers might not have the AEB functionality, but it would be best to check with me to make sure - email and send me the make and model and I will get back to you. Also menu systems vary radically between makes and models, so it is a good idea to bring the instruction manual with you.


Property Photography

  • London TBC - Thursday 11th June 2020 09:15 - 16:30
    Spaces available
    Member Price: £185.00 (+VAT)
    Non-member price: £255.00 (+VAT)
  • London TBC - Thursday 23rd July 2020 09:15 - 16:30
    Spaces available
    Member Price: £185.00 (+VAT)
    Non-member price: £255.00 (+VAT)
  • London TBC - Thursday 10th September 2020 09:15 - 16:30
    Spaces available
    Member Price: £185.00 (+VAT)
    Non-member price: £255.00 (+VAT)
  • Birmingham TBC - Wednesday 23rd September 2020 09:15 - 16:30
    Spaces available
    Member Price: £185.00 (+VAT)
    Non-member price: £255.00 (+VAT)
  • London TBC - Wednesday 18th November 2020 09:15 - 16:30
    Spaces available
    Member Price: £185.00 (+VAT)
    Non-member price: £255.00 (+VAT)

What do the delegates think?

"The trainer John was lovely, very informative, friendly and most importantly very patient. The traning material provided I can now refer to and practice with. I would definitely recommend the course to others"

Catherine Burke

"Knowledgeable and easy to understand, very helpful before course. Investing in new camera equipment thanks"

Scott Riley

"Very pleased with John's training, he made me feel comfortable enough to ask 'silly' questions."

Jennifer Sanders

"Fantastic course, very informative and brilliant info"

Jamie McCutcheon

Waiting list

If the date you would like is fully booked and you would like to be placed onto the waiting list, please email with your name, contact details and how many places you would like; if a place becomes available we will then contact you. Alternatively if we have sufficient interest we will try and arrange an additional date for the course to run. 

In-house training

This course is also available in-house. For more information on this please contact the Courses department on 01926 417 787 or email

Alternative dates or locations

To register your interest in alternative dates and locations for this course please email


Level: Foundation
CPD: 7 hours

face to face

Face to Face

Meet Your Trainer

John Durrant

John Durrant

John Durrant was an agent himself for 37 years until he sold his partnership 12-years ago so that he could pursue his passion for property marketing. Since then he has photographed some of the biggest homes in the UK and internationally for the largest country house brands as well as various show business personalities. He wrote the Guidance on Property Photography for the RICS and has taught over 700 estate agents in workshops over the past 10 years.